With a Tour de Sports, IPL package comes with the promise of a perception change about the Twenty20 cricket championships. It is a combination of glitz and glamour to the hilt which the cricket world has never experienced before! The concoction of cricket stars, film stars, celebrities, socialites, adoring fans makes the occasion heady!
Besides being the first sporting event ever to be broadcast live on YouTube, its brand value is estimated at a whopping US$2.99 billion in the fifth season.
Imagine yourself right in the heart of the world’s richest cricket tournament, showcasing some of the best cricket talent ever. Not just watching them from your private box, but meeting them in person, partying with them before, during and after the matches, getting pitch-eye-views of the stands, touring the pitches, chatting with their coaches and rubbing shoulders with the country’s Page 3 set, who come together for the world’s ultimate cricketing carnival.
Can a cricketing aficionado resist, when the ultimate cricketing holiday is now right within your reach? All you do is pad up and play.